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7 Best Practices for Creating a Mobile Email Template
Updated Dec 2015 Do you know how your customers use your digital products? In the music industry, if you were a record label and your audience wanted to listen to the song “Call Me Maybe” from Carly...
View ArticleGmail Inbox Updates Video
Have you experienced the new Gmail inbox updates? Under the recent Gmail inbox updates, tabs emails are divided into three sections/tabs: Primary Social Promotions What has everyone talking is that...
View ArticleTop 5 Things You Can Do to Optimize Your Email Marketing
1. Improve overall optimization by spending time on strategy: Based on The New Metrics for Email Marketing by Marketo, companies who perform extremely well in email marketing spend more than 3 times...
View ArticleProofing Checklist for Every Marketer
As a veteran marketer, you are typically more than comfortable receiving and reviewing creative layouts or proofs from your internal marketing team or external vendor. You know what to look for and...
View ArticleIncrease Form Conversions Now by Creating Less Friction
How many fields should I have on my online form to increase form conversions? There’s no right or wrong answer when it comes to online forms field limits. Based on the 2015 report in MECLABS Research...
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Anderson Direct & Digital’s Most Viewed Blog Posts in 2015
Here are the top 5 most viewed blog posts in 2015 from Anderson Direct & Digital. Full-Service Marketing Agency Defined Written by Michael Walton, Full-Service Marketing Agency Defined is the most...
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